I think organizations today pretty well understand that an engaged workforce means a more productive workforce. Understanding, however, has not made engagement reality. That lack of execution thing keeps coming back…
From the Deloitte Shift Report 2009 (emphasis added):
We also discovered that, despite some variations across industries, 75 to 80 percent of the workforce lacks passion for the work they perform on a daily basis. This is particularly significant given the strong correlation between Worker Passion and more active participation in knowledge flows. If companies are serious about more effective participation in knowledge flows, they must find ways to draw out greater passion from their workers.
